Furlan Marri Lets the Watch Community Decide Its Next Release
Your Vote, Your Watch: The Furlan Marri Community Design Lab
Furlan Marri has built a reputation as one of the most exciting young brands in watchmaking—blending vintage-inspired aesthetics with modern craftsmanship, securing a GPHG win, and even creating the simplest perpetual calendar for Only Watch. Now, the brand is putting its next big release into the hands of its community with the launch of the Furlan Marri Community Design Lab.
A Watch Designed by the People, for the People
The premise is simple: vote for the design elements you want to see in Furlan Marri’s next major release, set to debut in 2026. This means choosing between case shapes, materials, indices, complications, and dial colors, with multiple voting rounds throughout 2025.
Every watch enthusiast has dreamed of influencing the design of a timepiece—now’s your chance. Whether you want a tantalum tonneau dress watch with Breguet numerals or a gold Disco Volante, this is the ultimate opportunity to shape a watch exactly how you like it.
More Than Just a Vote—A Rewarding Experience
Beyond the thrill of contributing to a real watch design, participants get:
The chance to win Furlan Marri gifts & accessories in every voting round
A special discount on the final watch once it launches
An inside look at the creative process, with updates from Andrea Furlan himself
According to Andrea Furlan, this is about giving back to the community that helped launch the brand on Kickstarter:
“We started with Kickstarter, and it’s thanks to the community that we’re here. This is a way to shape future projects with real feedback and understand what collectors from different regions truly want.”
What Do Collectors Want?
Early results suggest that the community is leaning towards classic styles in 38-39mm cases, but with so many options on the table, surprises are guaranteed. Furlan Marri has already adjusted past releases based on community preferences, proving that they take customer feedback seriously.
Later in the process, the brand plans to introduce 3D-printed prototypes and real-life dial designs to refine the final concept. By the time the watch is unveiled, it will be a true reflection of the collectors who helped create it.
Cast Your Vote Now
This level of transparency and participation is rare in watchmaking, and it’s a testament to Furlan Marri’s collector-first approach. If you’ve ever wanted to shape a timepiece, now is your moment.
Head to the Furlan Marri Community Design Lab and vote for your dream watch today.
Would you trust a watch designed by the community? Reply and let us know.